Brand New Flexible Customer Financing (FCF) launched by Amazon!

Elise Jackson

Post details

  • AUTHOR: Elise Jackson
  • CATEGORY: Amazon Brand Strategy
  • DATE: 02/05/2023

Want to make it easier for your customers to pay for your products?

Well, good news! Now you can enable customers to pay for your eligible products with 3 to 48 equal monthly instalments, without any interest with Flexible Customer Financing (FCF) on

The FCF is available for physical products in stock on Amazon UK with a price range of £80-£3,000. For any products priced below £100, interest-free payments will only be enabled if the customer’s order amount is at least £100.

You can find the FCF programme in Seller Central:

  • Go to “Growth”
  • Select “Explore programmes”
  • “Increase Conversion” under “All Programmes”.

Just so you know: the programme fees won’t be charged before June 1, 2023.

Our hot take on the news: It’s a great way to give more flexibility to the customers on payment types and as a result, can increase sales as customers who might not have paid upfront can now spread payment over a manageable few months. While this is still a new feature, we are excited to see the results for sellers over the next few months once it’s officially launched.

If you want to dig a little deeper into FCF please don’t hesitate to get in touch and our expert team will be happy to help get you set up. 



Ready to discover your selling potential?

We’re here to help you leap over the hurdles and make your brand stand out.

Please fill in our form.X close

    How we store your data privacy