
House of Boë’s 800% Growth on Amazon
House of Boë, an award-winning Scottish gin brand, initially came to This is Unicorn because their advertising strategy on Amazon wasn’t proving profitable. Since then, we have employed a full strategic overhaul of the brand on the platform resulting in 800% growth in two years.
Deliverables:
- Brand Management & Strategy
- Amazon Advertising
- Amazon Operations
“Before working with Unicorn, House of Boë was just simply not getting results that others were seeing in Amazon nor did we have a specialist understanding of the platform.
Thanks to Unicorn’s cross-functional expertise and awareness of the spirits market, we’ve grown by 812% since working with the Unicorn team and we are now expanding into other European markets.”
Craig Gibb,
Head of Sales
House of Boë became the fastest growing brand in their niche
Starting with a brand strategy appraisal to fully understand the brand specific needs, objectives and opportunities, we then implemented our bespoke brand management service to create a tailored strategy combining high performing Amazon advertising, ongoing Amazon operations support as well as optimised brand content propelling House of Boë towards success.




How our Full Brand Management Solution Achieved These Results:

Navigated Amazon’s Ecosystem

Optimized Advertising Strategy

Showcased Brand Identity
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