
Unlocking Nu’s Potential on Amazon
This is Unicorn started their partnership with Nu Notebooks in July 2021. Nu already had great brand awareness in stores across the UK, and was ready to take on the challenge of selling on Amazon as their first e-commerce venture. Unicorn was tasked with helping the brand to grow a strong presence on Amazon as well as grow sales within a set ad budget.
Deliverables:
- Amazon Advertising Audit
- Bespoke Amazon Advertising Strategy
- Full Content Optimisation
“Since working with This is Unicorn just over a year ago, they have helped us unlock our true potential on Amazon. The work we have done together has made us super excited about our future on Amazon and the growth of our business over the coming years.”
– The team at Nu: Notebooks
How Unicorn Achieved These Results:

Amazon Advertising Audit

Tailored Advertising Strategy

Bespoke Content Optimisation
Unlocking Growth
We successfully built momentum through analysing the brand’s current Amazon Advertising Strategy and implementing a bespoke strategy tailored to the brand’s goals, which allowed us to continuously scale up campaigns and achieve consistent growth despite a limited ad budget. In parallel to this, we optimised the brand’s content range by range and created a brand store to develop a strong brand identity on Amazon which also increased the number of organic sessions through improved positioning.




Our Results.
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